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The latest news, trends, insights and more from our media intelligence team.

3 min read

What is a Daily Email Report?

With thousands upon thousands of news items published each day, our Daily Email Reports ...
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5 min read

Demonstrating PR Value Beyond AVE

Discover why relying on Advertising Value Equivalency (AVE) can be limiting, and explore ...
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12 min read

Essential PR Crisis Management Strategies & Best Practices

What you need to know to protect your brand's reputation in the event of a PR crisis, ...
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15 min read

Finding the Right Social Media Influencers in Your Industry

Discover how to identify and collaborate with authentic social media influencers to ...
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6 min read

A Guide to Conducting a PR Competitor Analysis

Level up your media and public relations strategy with our step-by-step guide to ...
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4 min read

What is Media Analysis and Why is it Important?

Delve into the importance of media analysis, what it entails, and the key benefits it ...
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4 min read

How Communicators Can Demonstrate Impact (Beyond Coverage Volumes)

Discover the concept of Slow PR, key metrics to track, and the importance of data-driven ...
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5 min read

Behind the Numbers: Tips for Interpreting Media Monitoring Analytics

Demystify the complexities surrounding media monitoring data with our expert-level tips ...
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3 min read

How to Improve Your Media Pitching - Tips from Leading Journalists

Improve your media pitching with expert tips from leading journalists. Learn how to build ...
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6 min read

Guide to Effective Media Monitoring for PR

While media monitoring is just one aspect of PR, it remains a crucial foundation. Without ...
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